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Sponsorship Packages

Title Sponsor

  • Exclusive branding as “Durga Puja 2025 at Times Square, Presented by [Your Brand].”
  • Largest logo placement on billboards, stage backdrops, and media materials.
  • First right to co-brand all giveaways and souvenirs.
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Platinum Sponsor

  • Prominent branding across all stages, cultural zones, and digital platforms.
  • Exclusive feature in one high-profile cultural segment (e.g., live performance or fashion show).
  • Branded merchandise opportunities.
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Gold Sponsor

  • Branding on digital billboards, screens, and specific event zones (e.g., food or kid’s area).
  • Social media campaign integration with sponsor mention.

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Silver Sponsor

  • Branding on select banners and promotional materials.
  • Recognition in post-event digital content.
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Sponsorship Opportunities

Title Sponsor

  • Powered by [Your Brand]” tagline on all event materials and media mentions
  • Prime logo placement on all advertising, TS Puja specific billboards, event stage, and entrance
  • Dedicated segment for brand address during the event’s opening ceremony.
  • Exclusive press coverage, with mentions in interviews and press releases.
  • Brand feature in all digital media campaigns and event recap video
  • Dedicated booth for brand activation in Times Square
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Associate Platinum

  • Logo on main stage, entrance, and all event banners.
  • Brand mention on digital screens and TS Puja billboards.
  • Opportunity for product sampling or coupon distribution to attendees.
  • Sponsored posts on event’s social media with brand tags.
  • Exclusive access for key representatives to attend VIP sections and after-event dinners
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Associate Gold

  • Logo placement on selected banners and promotional materials
  • Brand name in select press releases and media.
  • Digital media mentions, including website, social media, and emails
  • Limited-time booth or display for brand activation.
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Associate Sliver

  • Logo on event website and select promotional materials.
  • Option for branded giveaways.
  • Brand recognition in select digital media mentions
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Associate Bronze

  • Brand acknowledgment during the event and on specific digital platforms
  • Opportunity to contribute products (e.g., food, technology, decorations) to showcase brand generosity and community involvement.
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Prime Donor

  • Brand acknowledgment during the event and on specific digital platforms
  • Opportunity to contribute products (e.g., food, technology, decorations) to showcase brand generosity and community involvement.
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SPONSORSHIP BENEFITS

1. Global Brand Visibility:
Logo placement on Times Square billboards during the event, viewed by millions. Prominent branding on all event materials, including banners, digital screens, and promotional campaigns. Inclusion in media coverage (TV, radio, online news) as an official sponsor.


2. Exclusive Digital Presence:
Brand integration in live-streamed coverage of the event, accessible worldwide. Customized social media campaigns featuring sponsor recognition, with an estimated reach of 20+ million users globally. Opportunity to create co-branded content with cultural influencers participating in the event.

 

3. Direct Audience Engagement:
Exclusive sponsor booths in Times Square for product sampling, activations, or customer interactions. Host contests, games, or giveaways to captivate attendees and create memorable brand experiences. Use code integration for discounts, promotions, or audience feedback.

 

4. Cultural Association:
Position your brand as a culture, diversity, and inclusivity patron by supporting a heritage event with deep emotional and cultural resonance. Receive on-stage recognition during key event moments, such as the inauguration or cultural performances.

Planning and Execution

Pre-Event Activities:
Branding rollout: Sponsor logos featured in teasers, trailers, and online promotions starting May 2025. Collaborative marketing: Co-host pre-event press conferences and exclusive preview events in NYC. Sponsor shoutouts in the lead-up to the event via social media and email campaigns.

During the Event:
Large-scale sponsor visibility through digital billboards, stage backdrops, and event signage. Branding integration into cultural performances, such as co-presenting traditional dances, music shows, or fashion parades. Interactive booths or experiential zones in Times Square, offer engaging brand activities.

Post-Event Activities:
Featured branding in event highlight videos and media coverage. Access to event Analytics: Audience demographics, engagement stats, and social media performance. Special recognition through event souvenirs or awards presented to sponsors.

Social & Community Initiatives

Supporting the Arts:
Partner with local South Asian artists to create unique exhibits, with sponsor branding displayed at the installations. Fund scholarships for emerging cultural talents were announced during the event.

Women Empowerment Programs:
Co-sponsor workshops promoting women entrepreneurs and artisans. Sponsor-branded recognition of female achievers honored during the event.

Sustainable Celebrations:
Promote eco-friendly practices by sponsoring biodegradable materials for decorations and idols. Distribute branded reusable bags, water bottles, and eco-friendly souvenirs.

Community Giving:
Collaborate on donation drives supporting underprivileged communities in South Asia and NYC. Organize sponsor-backed charity auctions of cultural artifacts or memorabilia.